Scott Galloway’s ‘Resist and Unsubscribe’ Boycott: A Call to Action
Amidst ongoing political tensions in the United States, a growing number of consumers are turning to economic pressure as a form of protest. Spearheaded by NYU Stern Professor Scott Galloway, the “Resist and Unsubscribe” boycott aims to leverage consumer power to challenge policies related to Immigration and Customs Enforcement (ICE) operations.
The Genesis of ‘Resist and Unsubscribe’
The boycott gained momentum following controversial ICE operations, including incidents in Minnesota that sparked nationwide protests earlier this year. Galloway’s core belief, as outlined on the official ResistandUnsubscribe.com website, is that economic pressure is the most effective way to influence the current administration. He argues that a coordinated economic strike targeting companies with significant influence can inflict maximum impact with minimal disruption to consumers.
How to Participate in the Boycott
Galloway encourages participation through various online actions. He suggests sharing your resistance on social media using the hashtag #resistandunsubscribe and #resistICE, tagging him (@profgalloway) on Instagram (via the ‘Add Yours’ sticker in his stories) to amplify the message. Spreading awareness among friends and family is also a key component of the movement.
Targeted Companies: Who’s on the List?
The boycott focuses on two distinct categories of companies:
- Subscription-Driven Consumer Tech Companies: This list includes major players like Amazon, Apple, Google, Microsoft, Paramount+, Meta (formerly Facebook), Uber, Netflix, OpenAI, and X (formerly Twitter). These companies are identified as having “outsized influence over the national economy and our president.”
- Active Enablers of ICE: This list targets companies directly supporting ICE operations, including AT&T, Comcast, Charter Communications (including Spectrum), Dell, FedEx, Lowe’s, The Home Depot, Marriott, and UPS.
Actions You Can Take
The Resist and Unsubscribe website suggests several concrete actions:
- Unsubscribe from brands on social media.
- Delete relevant apps from your devices.
- Avoid interacting with advertisements from targeted companies.
Galloway has also publicly shared the steps he has personally taken to participate in the boycott, demonstrating a commitment to leading by example.
The Power of Economic Protest
The ‘Resist and Unsubscribe’ movement highlights a growing trend of consumers using their purchasing power to advocate for political and social change. By targeting companies perceived as supporting controversial policies, Galloway hopes to create a significant economic impact that will force a reevaluation of ICE practices. For more information and to join the movement, visit ResistandUnsubscribe.com.
